Pure Bridal

Bridal Shops in Ames, Iowa

4.7 (333)

CategoryBridal Shops Β· Boutique, Dress store, Fashion accessories store, Jewelry store
Address306 S 16th St, Ames, IA 50010
StreetSouth 16th Street
AreaAmes, Iowa
Phone(515) 663-2222
Google rating 4.7 (333)
SourceGoogle Maps and public records Β· listed Oct 18, 2026

Hours

MondayClosed
TuesdayClosed
Wednesday11 am–5 pm
Thursday11 am–7 pm
Friday11 am–5 pm
Saturday9 am–4 pm
Sunday11 am–5 pm

About Pure Bridal

Discover the dress of your dreams at Pure Bridal, an award-winning bridal boutique renowned for its exceptional service. Since 2012, Pure Bridal has offered brides an immense collection of designer wedding gowns and hundreds of exquisite accessories, veils, headpieces, and jewelry. With a commitment to catering to every bride, Pure Bridal boasts Iowa's best selection of wedding dresses, ranging from size 4 to plus size 30. Experience personalized attention in a relaxed atmosphere as you find the perfect gown to begin your happily ever after.

Located at 306 S 16th St, Ames, IA 50010, Pure Bridal operates as a bridal shop serving Ames in Iowa. This page gathers the practical details people usually look for before visiting: where it is, how to reach it, when it opens and how customers rate it. Besides its main category, the business also describes itself as boutique, dress store, fashion accessories store, so it may cover more than the name suggests.

Hours are published for 5 days a week. The most common schedule is 11 am–5 pm. Note that it does not open on Monday, Tuesday. Hours in the United States do change around federal holidays and long weekends, so a quick call before a special trip is sensible. The listed phone number is (515) 663-2222. Many businesses also reply to text messages on the same number if it is a cell phone. Its website is purebridaliowa.com, where you may find menus, price lists or booking options.

On Google it holds a rating of 4.7 out of 5 from 333 reviews.

How Pure Bridal compares with other bridal shops in Ames

Latest Google reviews

The 5 most recent reviews shown on Google Maps. Reviews belong to their authors; read all of them on Google.

Addisyn Reger a month ago

Even though I didn't find "the one" at PureBridal, I HAVE to give a review for how incredible my experience was here. Brynn was my stylist and she made me feel so comfortable, and she was truly so helpful as we navigated trying on so many different dresses. She was so sweet and accommodating as we explored different styles, fabrics, veils, etc. Also cannot thank Rita enough for pulling dresses from mannequins for me to try on as well. You all truly made my day so special - thank you for a great first experience wedding dress shopping!

Anna Schmitz 4 months ago

I had the best experience with the girls at Pure Bridal!! I picked out some dresses to try on with their online catalog, which was so nice and helpful and Megan made the experience of my first and last dress appointment so great!!! I ended up finding my dress and it was the easiest yes!!! I was pretty open-minded about which styles I wanted, but ultimately felt as though they knew the certain things I was leaning towards. We even did some stylings with trying out sleeves and veil types. Not to Mention being able to find really any dress you want in the store without fearing a crazy budget. I would recommend Pure Bridal again and again 😌😌

Abi Eden 4 months ago

Pure Bridal is amazing! My sister had an amazing experience at Pure Bridal with Rita, and I knew I had to come back when I was shopping for my dress! I worked closely with Rita and Megan trying to find my perfect dress and they both listened to all my must haves in a dress until we found the perfect one. They made me feel so comfortable and beautiful while trying on dresses and they truly care about their brides! I would recommend Pure Bridal over and over again!

Katie Bucklin 4 months ago

I had the absolute best experience at Pure Bridal! From the moment I walked in, everyone was so welcoming and made the entire dress shopping experience feel special and stress-free. The boutique had such a beautiful selection of dresses and such a fun, relaxed atmosphere. A huge thank you to my bridal stylist, Jillian, who went above and beyond throughout the entire appointment. She truly listened to what I wanted, pulled amazing options, and made me feel so confident and comfortable the whole time. Her kindness, patience, and attention to detail made the experience unforgettable. I never felt pressured and genuinely felt celebrated the entire time. If you’re looking for a bridal boutique that makes you feel cared for and excited during such a special moment, I cannot recommend Pure Bridal and Jillian enough!

Raegan Little 5 months ago

Pure Bridal was the first and only stop for my wedding dress. From the moment my appointment was scheduled, I received the most amazing care. The team at Pure Bridal made sure I was heard, loved, and doted over my entire appointment! I was able to hand pick dresses from their huge selection with my consultant. I was never rushed or felt like I was just another bride. I was encouraged to take my time and soak in all the moments. Thanks to Megan, my amazing consultant, I found the perfect dress for my wedding day! I couldn’t recommend Pure Bridal enough!

All reviews on Google β†—

Frequently asked questions

Where is Pure Bridal located?

Pure Bridal is at 306 S 16th St, Ames, IA 50010, in Ames, Iowa. Use the β€œOpen in Google Maps” button on this page for directions.

What kind of business is Pure Bridal?

Pure Bridal is listed as a bridal shop and is also tagged on Google as boutique, dress store, fashion accessories store.

What are the hours of Pure Bridal?

Published hours are Monday: Closed; Tuesday: Closed; Wednesday: 11 am–5 pm; Thursday: 11 am–7 pm; Friday: 11 am–5 pm; Saturday: 9 am–4 pm; Sunday: 11 am–5 pm. It is closed on Monday, Tuesday. Hours can change on holidays, so call before a special trip.

Is Pure Bridal open on Sunday?

Yes, on Sunday it is open 11 am–5 pm.

What is the phone number of Pure Bridal?

You can call Pure Bridal at (515) 663-2222.

How is Pure Bridal rated on Google?

Pure Bridal has a Google rating of 4.7 out of 5 from 333 reviews.

Does Pure Bridal have a website?

Yes, the website of Pure Bridal is purebridaliowa.com (linked on this page).

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